Listen & Learn

A collection of guest Podcast interviews spanning SEO Foundations, GEO, Content strategy and brand reputation

Laura Jawad smiling and speaking into a purple microphone at her home office desk, with a keyboard and phone visible in the background.

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SEO Secrets: Increase Brand Visibility & User Engagement

The Importance of SEO During Life Challenges

On this episode I share how SEO kept my doula and fitness businesses steady through cancer treatment, social media hacks, and my husband’s health issues. We also get specific about “low‑hanging fruit” SEO tasks like metadata, keywords, and Google Business Profiles (not fancy, but they work).

SEO and Tips to Getting Found on Google

I talk about leaving academia, why social media never fit for me, and how I shifted into SEO. We get specific about long‑tail keywords, one keyword per page, and using blogs and podcast guesting so Google actually knows who to send your way.

How Virtual Health Coaches Can Harness the Power of Local SEO

I talked with Molly about how virtual health coaches can use local SEO, blogs, and Google Business Profiles to get found by clients who are already searching for their services. I shared how I filled my own training roster from Google (without living on social media).

Why You Want To Be On Top With SEO Expert Laura Jawad

I talk with Heather about simple SEO steps for brick and mortar MFR clinics. We get into paid websites, Google Business Profiles, blogging from your social posts, and using your clients’ actual words as keywords (not cute titles).

Using YouTube Videos To Increase SEO on Websites

On this episode I explain how I use simple SEO basics to get clients from Google, then show how to turn YouTube videos into SEO-friendly blog posts with transcripts, summaries and smart keywords. I also share why I chose SEO over social media (and stuck with it).

Simple SEO Strategies That Don’t Cost Time Or Money

I talk about how I went from hating social media to filling my personal training roster through SEO. We get into using blogs and repurposed content, choosing realistic keywords, and why guest podcasts and backlinks matter more than a fancy website.

Leveraging SEO for Your Growth Strategy

I talk with Krissy about using SEO when you’re tired of chasing social. We get into picking real keywords your clients actually type, turning your existing content into Google friendly assets, and easy ways to earn backlinks (like this podcast).

SEO for Wellness Businesses: How to Attract More Clients

In this episode I share how I went from burned out on Instagram to getting clients through Google. We get into simple keyword research, blogging with “people first” content, and small SEO tweaks like metadata and image sizing that wellness businesses can actually do.

Headshot of Laura Jawad
hey, i’m Laura
I’m an SEO strategist and systems junkie devoted to helping service-providers and service-based small businesses get found on Google and cited by AI-answer engines.

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